With the introduction of product circulation control, regulating the dietary supplements market has become easier. GxP News reports on the successes achieved in nearly three years since the mandatory traceability monitoring for dietary supplements was introduced.
In Russia, the labeling of dietary supplements was introduced in two stages: in 2023 and 2025. Initially, the list of products subject to labeling included vitamins, breakfast cereals, syrups, algae, and other food supplements. It was later expanded to include plants and their parts, including seeds and fruits.
Violations in the dietary supplements market
At the recent NutriCon.Russia exhibition and conference held in Moscow, experts and regulators met during the session “The Market for Dietary Supplements, Functional Foods, and Sports Nutrition in Russia: State Priorities and the Industry’s Role in Strengthening the Nation’s Health.” They discussed how the introduction of food supplement labeling has impacted the market and what further legislative changes are planned to make the dietary supplements market as transparent as possible.
Since the introduction of mandatory labeling for dietary supplements in 2023, the number of manufacturers of these products has tripled, with growth in 2025 reaching 4%, said Ekaterina Priezzheva, Deputy Minister of Industry and Trade of Russia. She also noted that the number of violations decreased by 45% last year.
“Since the launch of the permit system at checkouts for dietary supplements, 42 million units have been blocked, and more than 100,000 internet pages offering illegal sales have been blocked recently,” she clarified.
The head of Roskachestvo, Maxim Protasov, reported that in 2024, the agency identified sales of dietary supplements without state registration, exceeding permissible substance levels, and the use of banned substances.
“Based on the work carried out, Roskachestvo issued 68 declarations with signs of non-conformity, and marketplaces blocked more than 1,700 product listings,” he emphasized.
Maxim Protasov also presented the 2025 results from testing omega-3 capsules from 15 brands. It turned out that 60% of the samples did not meet mandatory requirements: 40% had violations concerning omega-3 content, 27% concerning EPA (eicosapentaenoic acid) content, 53% concerning DHA (docosahexaenoic acid) content, and 13% of the dietary supplements had issues with registration and labeling.
Revaz Yusupov, Deputy General Director of CRPT (Center for Research in Perspective Technologies), reported that since the introduction of mandatory labeling for dietary supplements, 250,000 violations have been recorded, and consumers have filed 16,000 complaints.
How dietary supplements are being brought out of the “gray zone”
According to Revaz Yusupov, the volume of the legal dietary supplements market in Russia in 2025 amounted to 279 billion rubles, or 894 million packages. Of this, 224 billion rubles came from pharmacy sales, and 55 billion from online channels. Maxim Protasov noted that agreements have been signed with the largest platforms (Wildberries and Ozon) on the preventive blocking of listings and sellers in case of violations.
“This essentially involves filtering out unscrupulous sellers even at the listing stage,” he emphasized.
Dietary supplements are gradually moving into the regulated sphere of the healthcare system, agreed Sergei Glagolev, Deputy Minister of Health of Russia.
He reported that in the summer of 2025, Federal Law No. 150-FZ was adopted, introducing amendments to the legislation. According to him, amendments are being made both to Federal Law No. 29-FZ “On the Quality and Safety of Food Products” and to Federal Law No. 323-FZ “On the Fundamentals of Protecting Citizens’ Health.” These changes are intended to incorporate dietary supplements into the system of medical care regulation and state control, noted Sergei Glagolev.
“The key task is to ensure a balance between the availability of dietary supplements and the requirements for their quality and safety,” he emphasized.
Sergei Glagolev also reminded that from October 2026, Roszdravnadzor (the Federal Service for Surveillance in Healthcare) will begin monitoring the correctness of dietary supplement prescriptions by doctors. This approach, he stated, will make it possible to form a new legal channel for the circulation of dietary supplements—through the medical system.
